Lee Valley Animal Adventure Park Privacy Policy

In accordance with the General Data Protection Regulation (GDPR), we have implemented this privacy policy to inform you of the types of data we process about you. We also include within this notice the reasons for processing your data, how long we keep your data for and your rights regarding your data.

This Privacy Policy describes the way in which we deal with the information and data you provide to us to enable us to manage our relationship. Information may be provided via this website, telephone calls, emails or any other means.
Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

Contents

1. Who we are
2. Data Protection Principles
3. Information we may collect from you
4. Ip Addresses
5. Cookies
6. Failure to provide data
7. Where we store your personal Data
8. Uses made of the information
9. Disclosure of your information
10. Your Rights
11. How long we keep your Personal Data
12. Changes to our Privacy Policy
13. Contacting Us

1. Who we are

The Partyman Company Ltd is a UK based company, with a registered office at Lee Valley Animal Adventure Park, Stubbins Hall Ln, Waltham Abbey, Essex, EN9 2EF which operates visitor attractions, childcare facilities and retail businesses. A list of our attractions and businesses that make up the Partyman group are available at (“Partyman Group”).

The entity in the Partyman Group is responsible for collecting information about you and is the Data Controller. There will be a single point of contact for all of the Partyman Group Data Controllers who can be contacted using the details set in section 13 below.

2. Data Protection Principles

Under GDPR, all personal data obtained and held by us must be processed according to a set of core principles. In accordance with these principles, we will ensure that:

1. processing is fair, lawful and transparent
2. data is collected for specific, explicit, and legitimate purposes
3. data collected is adequate, relevant and limited to what is necessary for the purposes of processing
4. data is kept accurate and up to date. Data which is found to be inaccurate will be rectified or erased without delay
5. data is not kept for longer than is necessary for its given purpose
6. data is processed in a manner that ensures appropriate security of personal data including protection against unauthorised or unlawful processing, accidental loss, destruction or damage by
7. using appropriate technical or organisation measures
8. we comply with the relevant GDPR procedures for international transferring of personal data

3. Information we may collect from you

• Your Personal Data is protected by the law. The law states that we can only process your Personal Data when there is a genuine reason to do so.
• We may collect and process the following data about you:
• Information that you provide by filling in forms on our website. This includes information provided at the time of registering to use our website, subscribing to our service, posting material or requesting further services. We may also ask you for information when you send us feedback regarding a experience or service provided by us.
• Details of the enquiries made with us, whether via the Website, telephone or other means
• If you contact us, we may keep a record of that correspondence.
• We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
• Details of transactions you carry out through our website and of the fulfilment of your bookings/membership including your credit/debit card details.
• Details of your visits to our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.
• Your name, address, telephone number and/or email address in order to contact you with details of your booking/membership or in the unlikely event that we need to contact you urgently about your booking/membership.

4. IP Addresses

We may collect information about your computer, including where available, your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual. Your IP address may also be used to diagnose problems with our server, monitor visitor traffic patterns and site usage to help us develop and improve our site further.

5. Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

6. Failure to provide data

Your failure to provide us with data may mean that we are unable to fulfil our requirements for entering into a contract with you. This could include being unable to offer you our full products and services.

7. Where we store your Personal Data

The data that we collect from you may be transferred to, and stored at, a destination within the European Economic Area (“EEA”). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

All information you provide to us is stored on secure servers. Any payment transactions will be encrypted using SSL technology. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

8. Uses made of the Information

We use information held about you in the following ways:

• To ensure that content from our site is presented in the most effective manner for you and for your computer.
• To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
• To carry out our obligations arising from any contracts entered into between you and us.
• To allow you to participate in interactive features of our service, when you choose to do so.
• To notify you about changes to our service.

Your data will only be used if you have consented to this and we will not pass your details on to third parties for marketing purposes.

9. Disclosure of your information

We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.

We may disclose your personal information to third parties in the following circumstances:

• In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
• If The Partyman Company Ltd or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
• If we are under a duty to disclose or share your personal data in order to comply with any legal obligation.

10. Your Rights

The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act.

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at marketing@partyman.co.uk

11. How long we keep your Personal Data

Whenever your data is kept by the Partyman Group we will ensure that it is appropriately protected and only used for acceptable purposes. We will keep your data for the period that you are a customer or applicant.

If you are no longer a customer or applicant of The Partyman Company, we will keep your data for the minimum length of time required to comply with the purposes set out in this policy and relevant legal or regulatory obligations. Provided we do not have a legitimate interest to retain your details, you have the right to be forgotten and removed from our marketing material. You can contact us at marketing@partyman.co.uk to confirm this.

12. Changes to our Privacy Policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail.

13. Contacting Us

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to marketing@partyman.co.uk

DigiTickets Privacy Policy

Who we are

In this privacy policy references to "we", "us" and "our" are to Lee Valley Animal Adventure Park. References to "our Website" or "the Website" are to leevalleyfarm.digitickets.co.uk.

Information collected and its use

The information we collect via the Website may include:

1. Any personal details you knowingly provide us with through forms and our email, such as name, address, telephone number etc.
2. In order to effectively process credit or debit card transactions it may be necessary for the bank or card processing agency to verify your personal details for authorisation outside the European Economic Area (EEA). Such information will not be transferred out of the EEA for any other purpose.
3. Your preferences and use of email updates, recorded by emails we send you (if you select to receive email updates on products and offers).
4. Your IP Address, this is a string of numbers unique to your computer that is recorded by our web server when you request any page or component on the Website. This information is used to monitor your usage of the Website.
5. Information about your device such as your web browser, screen resolution and operating system. This information is used to ensure we continue to support the different devices used by our customers.
6. Data recorded by the Website which allows us to recognise you and your preferred settings, this saves you from re-entering information on return visits to the site. Such data is recorded locally on your computer through the use of cookies. Most browsers can be programmed to reject, or warn you before downloading cookies, information regarding this may be found in your browsers 'help' facility.

We do not store any credit card details.

What we do with your information

Any personal information we collect from this website will be used in accordance with the Data Protection Act 1998 and other applicable laws. The details we collect will be used:

1. To process your order, to provide after sales service (we may pass your details to another organisation to supply/deliver products or services you have purchased and/or to provide after-sales service);
2. In certain cases we may use your email address to send you information on our other products and services. In such a case you will be offered the option to opt in/out before completing your purchase.

We may need to pass the information we collect to other companies for administrative purposes. We may use third parties to carry out certain activities, such as processing and sorting data, monitoring how customers use the Website and issuing our e-mails for us. Third parties will not be allowed to use your personal information for their own purposes.

Cookie Policy

Like many websites we use cookies to store and then retrieve small bits of information on your computer when you visit. This information is used to make the site work as you expect it to. It is not personally identifiable to you, but it can be used to give you a more personalised web experience.

Some of the information stored is put there by other companies whose software we have added to the site, and this can also impact your experience of other websites you may visit after leaving ours.

If you continue to use this site without taking action to prevent the storage of this information, you are effectively agreeing to this use.

If you want to learn more about the general uses of cookies, including how to stop them being stored by your computer, please visit Cookiepedia - all about cookies.

Below is a list of the different types of cookies used on this site, and an explanation of what they are used for. If you would like any more information, please get in touch.

Cookie	Name	Expiration Time	Purpose
Shopping Basket	PHPSESSID	24 minutes	This cookie is used to keep track of what items are in a user's shopping basket.
Cookie Consent	dtAnalyticsConsent	1 year	This cookie is used to monitor the users consent for analytical cookies on our site. No user data is collected without this being enabled.
Google Analytics	_ga _ga_container-id	2 years	These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. Read Google's overview of privacy and safeguarding data
	_gid	24 hours
	_gat_tracker-name	1 minute
Microsoft Clarity	_clck	1 year	These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site and how they interact with the website. Read Microsoft Clarity's Cookie Overview and Data Retention Policy.
	_clsk	1 year
	CLID	1 year
	ANONCHK	1 year
	MR	1 year
	MUID	1 year
	SM	1 year
New Relic	__cfduid	1 year	This cookie is used to collect information about visitor's experience of the site in terms of performance. This helps us to monitor that our systems are working quickly and effectively, and to identify any problematic areas. Visit the New Relic website

Your Rights

You have the right to request a copy of any information that we currently hold about you. In order to receive such information please send your contact details including address to the following address:
Lee Valley Animal Adventure Park
Lee Valley Farm Ltd, Stubbins Hall Lane, Waltham Abbey
EN9 2EF

Other websites

This privacy policy only covers this website. Any other websites which may be linked to by our website are subject to their own policy, which may differ from ours.